Johor Bahru, 12 Nov 2015 - Mitsui-Soko has expanded their transportation business operation to Singapore and it is important for having Prime movers which is reputable and environment friendly.
Handover Ceremony of HINO SH1E Prime Mover to Mitsui-Soko (Malaysia) Sdn Bhd
HINO SH1E Prime mover is Euro 3 emission standard which meets the permissible HSU (Hartridge Smoke Units). The neighbouring country’s National Environment Agency (NEA) has lowered the permissible level of black smoke emitted from a vehicle from the previous 50 HSU to 40 HSU. As such, private and commercial vehicles that fall foul of the new ruling will be denied entry into the republic.
The HINO SH1E is equipped with 420ps engine horsepower which has a designed Gross Combinational Weight (GCW) of 55,000kg. Without stressing the vehicle with high payload this will definitely increase the life time of the vehicle. Most importantly, it is priced at an affordable level and became attractive compared to other Japanese and European brands.
“Many considerations were made before we made this purchasing decision. HINO has extensive parts & service network, the truck is also equipped with safety features and especially the drivers training.” Quoted by Mr. Raunny Nair Ruthran, General Manager of Mitsui-Soko (Malaysia) Sdn Bhd
HINO’s commitment to providing high QDR (Quality, Durability & Reliability) continues to be seen in Malaysia, as they have won the “Truck of the Year” (TOTY) award organised by News Straits Times (NST) for 4 consecutive years. This year of 2015 HINO was awarded with Light Duty and Medium Duty Vehicle of the Year. Besides that, HINO also won a special mentions award “Test Tracks and Safety Facility Provider” for being the efforts of Hino providing eco-cien and safety driving seminars to drivers.
Ever since its establishment in 1977, Hino Motors Sales (Malaysia) Sdn Bhd has been working closely with its dealers to improve their services through upgrading to 3S
status which provides a total package of service and offers conveniences to customers across the country. To date, there are total of 103 HINO network (outlets for Sales, Service & Parts) which 57 HINO dealers’ sales outlets nationwide, 37 of which are 3S outlets. This has been carefully planned to meet the ever growing market demands for HINO products and to provide all HINO customers with excellent Customer Services.
To move forward, Hino Motors Sales with Hino Motors Manufacturing strive together to Aim for Customer Trust & Confidence, by offering customers with the best HINO range of vehicles and after sales service second to none. HINO will supply best for products to meet Malaysian customers’ needs, timely with HINO total support which brings customer satisfaction.


HINO, the Best Products and Total Support for our Customers
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